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Back To Normal: FW G-Star Campaign is Ingenious September 22, 2009

Posted by Steven in Freetime, In-Media.
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G-Star Fall Winter 09

G-Star Fall Winter 09

G-Star Fall Winter 09

Back in the old days… the fit of the jeans was wider and the ghetto brands were cooler – and not a single month passed where I did not buy a pair.

Now we can observe the new G-Star Fall Winter ’09 campaign – on billboards all around Europe. Shot by the ‘visual artistAnton Corbijn on the 36 degrees Celsius hot Lummus Park Beach in Miami. I find the campaign ingenious – it mixes contrasts very well. A hot beach with harsh sun and dark greyish winter clothes.

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